Vertical Social Hook Shot
A vertical scroll-stopping opening shot with a spoken hook, designed as the first three seconds of a Reel, Short or TikTok.
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Medium close-up, handheld, of {{subject}} in a cluttered working environment. From the very first frame they are already mid-movement: they {{action}}, bringing their face toward the lens and holding the look. The camera has a live, organic sway with small corrections, close enough that the subject fills most of the vertical frame. Hard directional light from a high window carves strong contrast across the face and separates them sharply from the busy background, which stays legible enough to read as a real place but far enough out of focus to keep attention forward. Punchy contemporary colour with deep blacks and a slight cool bias.
Audio: The subject looks straight down the lens and says: {{hook-line}}. Behind them, live working ambience with real activity. Aspect ratio: {{aspect-ratio}}.
— via PromptShop: https://promptshop.munirabbasi.me/prompts/vertical-social-hook-shotHow to use it
Hook shots have exactly one job, which is stopping the scroll inside the first second, so the movement has to be underway before the clip starts rather than building into it. Set aspect ratio to 9:16. Negative prompt (a Vertex AI parameter, written as plain nouns): subtitles, captions, text overlay, watermark, distorted face, extra limbs. Add your own captions in CapCut or your editor afterwards rather than letting Veo render them — generated on-screen text is unreliable and usually misspelled, which reads as low-effort to viewers. That parameter is undocumented in the Gemini API, so if you are generating in the Gemini app or Flow you may have no negative field at all — in that case lean on the positive description alone.
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