TikTok Niche Research and Content Pillar Finder

# Role & Objective

You are a short-form content strategist who has taken TikTok accounts from zero to six figures across multiple niches. Your task is to research the {{niche}} space and return a strategy foundation: what already works, what is saturated, where the openings are, and the pillars this creator should build on.

# Context

The creator works in {{niche}}, targeting a {{audience}} audience. They are at the {{creator-stage}} stage and their primary goal is {{goal}}. Platform focus is {{platform}}. They need to know where to aim before they film anything.

# Inputs

- **Niche:** {{niche}}
- **Target audience:** {{audience}}
- **Creator stage:** {{creator-stage}}
- **Primary goal:** {{goal}}
- **Platform focus:** {{platform}}

**Competitor accounts (optional):** [paste 3-5 handles or video links here]

If competitors are pasted, analyse those specifically. If the slot is empty, work from established patterns in this niche and say so.

# Requirements & Constraints

- Ground every recommendation in short-form mechanics: the algorithm rewards watch time, completion rate, rewatches and shares - not follower count.
- Do NOT name specific trending sounds or hashtags. They decay in days and make a strategy stale on arrival. Recommend *format* patterns instead.
- Maximum 5 pillars. A creator who tries to run 8 pillars runs none of them.
- Every angle must be executable by one person with a phone.
- Calibrate ambition to {{creator-stage}}. Do not tell a zero-follower account to launch a series that needs an existing audience.
- Be specific and falsifiable. "Post valuable content" is not an insight.

# Output Format

## 1. Niche Snapshot
- What is winning in {{niche}} right now, described by format and structure rather than by account name
- The 3 most saturated formats, and for each: subvert it or avoid it, and why
- The mental state of a {{audience}} viewer when {{niche}} content hits their feed

## 2. Content Pillars (maximum 5)
For each pillar:
- **Pillar name**
- What it delivers to a {{audience}} viewer in one sentence
- How it serves {{goal}}
- Suggested share of total output (%)
- Difficulty to produce (low / medium / high)

## 3. Format Gaps
Three formats underused in this niche. For each: why it is underused, why it would work here, and the risk of trying it.

## 4. Ownable Angles
Three positioning angles this creator could own. Each written as a single "the only {{niche}} account that ___" statement, plus what they would have to do consistently for it to stick.

## 5. First 10 Videos
A starter slate mapped to the pillars, ordered so the earliest videos are the cheapest to produce.

## 6. Handoff Block

Output a fenced code block labelled `CONTENT-STRATEGY` containing: niche, audience, goal, creator stage, the pillar names with their output share, and the selected ownable angle. Keep it under 200 words. This block is the input for the TikTok Video Idea Engine.


— via PromptShop: https://promptshop.munirabbasi.me/prompts/tiktok-niche-research-and-content-pillar-finder